“Where can I find clients”. I get asked this question a lot. I’ve done several Facebook Lives & training surrounding this question in my Facebook Group for new & aspiring virtual assistants.
In this blog post, I’ve created a list of 15 ways you can find clients for your VA business and I’ve explained each one to make it easier for you to implement in your marketing activities.
15 easy ways to find VA clients
- Client referrals: Ask your existing or past clients for referral & offer them an incentive like 1-2 hours of VA services for free should their referral sign a contact with you.
- Partnering with other VA’s: Get a business buddy in my Facebook Group who serves the same ideal client as you but who offers different services. You can recommend each other’s services to your clients for extra value.
- Apply to job listings: Sign up for job lead subscriptions and apply to each job that falls in your niche. I offer a VA Directory listing & Job Lead membership, you can check it out here.
- Join VA agencies: There are a ton of VA agencies that hire virtual assistants as subcontractors. A quick search on Google should give you a few good results. Read my article ‘Top 10 Virtual Assistant agencies for 2019’ and join those that appeal to you.
- Follow up with “dead” leads: VA’s often forget to follow up with people who enquired about their services at some stage. Those leads might have gone quiet by a simple email to ask how it’s going and if they need your help with anything can revive a dead lead quickly.
- Asking around in your network: One of the priorities for new virtual assistants should be to build a network of contacts. Ask these contact if they know of anyone that might be interested in your services and if they can connect you. You will be surprised what might come out of this.
- Run a FB ad campaign: I know a lot of new VA’s might now be familiar with FB ads but this is a great way to generate leads for your business. Read this article by AdEspresso: The beginners guide to Facebook Advertising.
- Create a Freebie and grow your email list: An email list is a good way to nurture leads & turn them into paying clients. Sign up for a free account with MailChimp, create an irresistible freebie that your ideal client needs and then connect it to an email sequence in MailChimp. Share your landing page link everywhere and start growing your list. MailChimp has a lot of training videos & resources to help you understand how it all works.
- Network in Facebook Groups: Networking is a great way to connect with your ideal clients, share your knowledge, answer their questions and build trust.
- Network on LinkedIn: Just like Facebook, LinkedIn has groups where you can network with your ideal client but the platform itself works a little differently to Facebook. It’s built for networking. Read my article ‘Reach your ideal client with LinkedIn’.
- Generate leads on social media: Find people on social media who fits your ideal client profile then connect with them, build a relationship & reach out to them. Learn how to do this with my GET BOOKED training.
- Attend offline networking events: I’ve written a lot of articles about networking because I believe that this is the single most important thing for VA’s to do when they start their VA business and throughout their VA journey. I will list all the articles at the bottom of this post.
- Review your rates & packages; tweak if you must: Sometimes our pricing just isn’t right and that is why we should review our rates & packages every so often to make sure we are still on track with our business goals.
- Capture leads from your website: Implement local SEO strategies to drive traffic to your website & have a lead capture form in place to capture those leads and then reach out to them. Read this article from Hubspot about ways to capture leads from your website.
- Use business cards: Have your business cards in your handbag or keep them in your car because you never know when you might bump into someone who is interested in what you do. Had them out at networking events. Throw them in the bowl at restaurants (I’ve seen this at many restaurants). You can design your own in Canva.com.
Read all the articles I have written on networking: